Turn comments intoDM unlock loops.
Set a keyword. Fans comment, follow, and unlock a reward in DMs. Then they invite their friends. The whole thing runs by itself.
@yourbrand
New creator drop
Comment
PROMPT
@yourbrand Comment PROMPT and follow to unlock the free drop.
@yourbrand
Instagram DM
Keyword comment detected
Campaign
Prompt Pack Drop
DM delivered
< 2s
Follow verified
Auto
Campaign setup
3 steps
Referral progress
2 of 3 verified referrals completed
The problem
Most comment to DM campaigns stop after the first unlock.
People get the link and leave
Your followers get the freebie, follow you, then never interact again. The DM chain stops cold.
Followers don't invite friends
There's no incentive for fans to spread the word after they've already unlocked the reward.
Referral tracking is messy
Manual spreadsheets, DMs, and honor systems break down at scale. You miss real referrals and get fooled by fake ones.
Bonus rewards are impossible to verify
How do you know who actually referred 3 real followers? You just can't. So you either skip the bonus or get gamed.
UnlockDM closes every gap.
Automated follow verification, personal referral codes, and instant bonus delivery. Every fan becomes a growth loop.
How it works
Six steps to a viral loop
One Reel. A referral engine that runs itself.
Create your campaign
Set a keyword and configure your free and bonus rewards in minutes. No technical setup needed.
Post your Reel
Post your Reel with the caption: 'Comment PROMPT and follow me to get the free link.'
Comment detected
Fans comment the keyword. UnlockDM picks it up and sends them a DM instantly, around the clock.
Follow and unlock
Fan follows you and taps Unlock. The follow is verified in real time. Free reward delivered instantly.
Referral code generated
Every fan who unlocks gets their own personal referral code (e.g., SPARK42) to share with friends.
Bonus reward unlocked
After X verified referrals, the fan automatically unlocks the exclusive bonus reward.
Features
Everything you need to run
viral DM campaigns
UnlockDM handles everything from the first comment all the way to the final bonus reward.
Keyword comment trigger
Auto-detect comments containing your keyword across any post or Reel.
Follow gated unlock
Fans must follow you before they can unlock the reward. We verify this in real time.
Free reward delivery
Deliver PDFs, links, or codes via DM automatically the moment they unlock.
Email & WhatsApp capture
Capture email or WhatsApp right inside the DM conversation, when they're most engaged.
Referral links, no code needed
Every fan gets their own invite link. Their friends click it, then just comment normally. No code needed in the comment.
Bonus reward progress
Track each fan's progress toward the bonus unlock threshold automatically.
Also included
Live demo
See exactly how the DM flow works
Walk through each stage your fans experience — from first comment to bonus reward.
Current status
@democreator
Instagram DM
You commented "PROMPT" on their post
Pricing
Free while we're in beta.
Simple per-campaign pricing after.
No credit card today. Pay per campaign, not per contact. Below is the pricing that launches after beta.
During beta, only the Spark plan is open to try — free, up to 500 unlocks per campaign.
Need Drop or Viral for a bigger drop? Email us at info@eightinity.in. The more requests we get, the sooner we open the bigger plans and wrap up beta.
Spark
First-timers testing the waters. One-off drops.
per campaign
50% off — locked in- Up to 500 unlocks
- Follow gating + reward delivery
- Referral codes
- Basic analytics
Drop
Regular creators running monthly campaigns.
per campaign
50% off — locked in- Up to 2,000 unlocks
- Everything in Spark
- Fraud detection
- Leaderboard
- CSV export
- Email + WhatsApp captureBeta
- Winner pickerBeta
Viral
Creators going big or agencies running client drops.
per campaign
50% off — locked in- Unlimited unlocks
- Everything in Drop
- Priority support
- DM broadcast to past participantsBeta
- Keyword split testingBeta
- Agency workspace (2 seats)Beta
Have questions? Email us and we'll get back within 24 hours.
Sign up free to lock in early-adopter pricing.
FAQ
Frequently asked questions
Everything you need to know before you launch your first campaign.
Still have questions?
We're happy to help. Reach out and we'll get back within 24 hours.
Contact support →Your next Reel can become
a growth loop.
Join creators who turn every comment into a follow and every DM into a referral. Your first campaign takes minutes to set up.
< 2s
DM delivered instantly
Auto
Follow verified, zero effort
3 steps
Campaign setup time
@yourcreator
2h ago
